Technology and Innovation Archives - The Future of Work Exchange

The FOWX Fifteen: Opptly

Direct Sourcing Solution Providers Talent Acquisition Technology and Innovation by Christopher J. Dwyer on 11/22/2024

The FOWX Fifteen is an exclusive series at the Future of Work Exchange that highlights the industry’s innovative and disruptive platforms, solutions, and offerings that are driving the Future of Work movement. These providers are actively pushing talent technology innovation and ushering in a new, digital era of workforce management, staffing, and talent acquisition.

The Background

Quick…name the most electrifying word in today’s business landscape. I’ll give you 10 seconds. Wait, you didn’t even need 10 seconds, did you?

“Artificial intelligence” rolls off your tongue faster than a machine learning algorithm processes data..and for good reason: AI has become the cornerstone of innovation, seamlessly weaving through enterprise ecosystems – from the intricate networks of IT and analytics to the strategic realms of finance and talent acquisition.

Recent groundbreaking research from Ardent Partners and Future of Work Exchange reveals a transformative landscape: an overwhelming 82% of businesses entered 2024 with a strategic mandate to amplify their artificial intelligence capabilities. Even more revealing? Among HR and talent acquisition leaders, that number skyrockets to nearly 95% – a clear signal of a profound technological revolution.

This isn’t just about technological adoption, though; it’s about a fundamental reimagination of talent strategy. AI represents more than a tool – it’s a strategic accelerant that empowers talent leaders to transcend traditional boundaries. By harnessing next-generation analytics, organizations can now dynamically map, find, and engage talent, while simultaneously building robust, forward-looking skills taxonomies that don’t just predict the Future of Work – they actively shape it.

Enter Opptly.

Why They Were Selected

Opptly’s core offerings revolve around progressive functionality within direct sourcing, candidate engagement, skills-based hiring, and skills taxonomy development. However, the platform is so much more than the sum of these attributes, as the solution is a true “people technology” that is actively blazing a path forward within the Future of Work movement.

The proprietary and future-leaning artificial intelligence-driven technology within the Opptly platform represents the veritable future of AI in talent acquisition. Opptly’s advanced AI offerings seamlessly match the best talent with mission-critical opportunities by analyzing deep professional insights, skills, expertise, and project requirements in real-time, all while factoring in progressive candidate elements such as culture, diversity, etc.

Through sophisticated machine learning algorithms and NLP-augmented functionality, Opptly optimizes the entire talent lifecycle – from sourcing and vetting to engagement and project success – delivering unparalleled efficiency and precision in the direct sourcing, talent acquisition, and workforce management ecosystems.

In Their Own Words

“Opptly is proud to be included amongst other Best-in-Class platforms and solutions in the talent technology arena. This accolade is a testament to our unwavering commitment to truly unbiased artificial intelligence that can revolutionize the ways businesses find, engage, and manage their total talent. Opptly represents the future of hiring – where cutting-edge technology meets human potential, creating a seamless, intelligent, and equitable dynamic that transforms how organizations and talent connect, collaborate, and succeed.” – Lori Hock, CEO of Opptly

The Outlook

Simply put, Opptly is a pure technological representation of the Future of Work movement: next-generation functionality, AI-fueled talent innovation, and cutting-edge, skills-based hiring offerings that are actively revolutionizing the ways businesses address how work is done. As artificial intelligence continues to dominate talent acquisition strategies, Opptly and its progressive AI sophistication will continue to help enterprises dynamically adapt to modern workforce trends, seamlessly match top-tier talent with critical opportunities, transform their talent strategies, and provide an intelligent and infinitely scalable competitive advantage.

Spin for the Win with Gamification

Business Leadership General Insights HR Technology and Innovation by John Yuva on 11/21/2024

In an article on the Future of Work Exchange last week, we discussed digital credentials and badges as a means to recruit, verify, and retain talent. This week we’re exploring those concepts further through gamification in the workplace and how the Future of Work can be transformed by its utilization.

Gamification Defined

Gamification is defined by Investopedia as, “the incentivization of people’s engagement in non-game contexts and activities by using game-style mechanics.” First coined in 2002 by game designer Nick Pelling while incorporating game elements into ATM and vending machines, gamification became mainstream by 2009 and has only grown as a strategic approach in HR and business.

With employee engagement and productivity a high priority for enterprises, gamification bridges the employee experience with enterprise needs. It can turn mundane tasks and processes, such as training and upskilling, reviewing corporate and HR policies, rolling out new products and services, and even applying for a job within the organization into engaging activities.

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Employee Engagement Still Lacks Execution

Business Leadership Contingent Workforce General Insights HR Technology and Innovation by Christopher J. Dwyer on 11/20/2024

Today’s enterprises can be characterized as fast-paced, ever-evolving to effectively respond to a more dynamic marketplace. Within the hustle and bustle lies a critical workforce need that is often overlooked: employee engagement. The concept can be confused with simply offering employees certain monthly perks identified from a quick survey. However, it goes much deeper than that and reaches beyond permanent, full-time employees to those in the extended workforce, as well.

A well-rounded definition of employee engagement comes from Engage For Success: “Employee engagement is a workplace approach resulting in the right conditions for all members of an organization to give of their best each day, committed to their organization’s goals and values, motivated to contribute to organizational success, with an enhanced sense of their own well-being.”

Powerful, Yet Underutilized

It is that commitment toward oneself and the enterprise that makes employee engagement such a powerful workforce approach. Yet, as a Gallup survey indicates, only 36% of U.S. employees are engaged in their work and workplace. The number is even lower on a global scale, with only 20% of employees engaged at work.

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Digital Credentials Provide Talent Visibility, Skill Recognition

Business Leadership Contingent Workforce Direct Sourcing General Insights HR Talent Acquisition Technology and Innovation by John Yuva on 11/14/2024

As people’s careers progress, they establish a professional profile comprised of a resume, portfolio, performance reviews, letters of recommendation, degrees, certifications, memberships, and other career achievements. Often, these paper-based items are dispersed and sometimes forgotten over time. However, they are all critical pieces of employees’ professional identities that make them unique in the workforce. Even more important, they represent their skills and competencies to potential or current employers.

What is the answer? Enter the world of digital credentials.

A Digitized, Verifiable Professional Profile

At the foundational level, candidates convert their professional profiles into digitized and verifiable credentials that enterprises access quickly and securely when recruiting or promoting staff. In today’s aggressive labor market, having digital credentials is a competitive differentiator in the workforce. It separates a candidate’s application from random submissions, thus streamlining the selection process and generating cost savings for the hiring enterprise through greater efficiencies.

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Artificial Intelligence Mitigates Unconscious Bias in Hiring

Business Leadership Diversity and Inclusion General Insights HR Talent Talent Acquisition Technology and Innovation by John Yuva on 10/31/2024

Today’s remote and hybid workplaces means access to a diverse and globally connected talent pool — one where the importance of equity and inclusion is stronger than ever. Standing in the way, however, are traditional hiring processes, coupled with ongoing controversies surrounding diversity, equity, and inclusion (DEI) initiatives that can enable rather than reduce the influence of unconscious biases in talent decision-making. The answer to overcoming these challenges and improving equity in hiring may lie in artificial intelligence (AI). AI tools can introduce impartiality into talent decisions and processes, mitigating the effects of unconscious bias.

Unconscious Bias Lives in Us All

To quell unconscious bias, one must understand it first to later recognize its presence. The University of California San Francisco (UCSF) defines unconscious biases as “social stereotypes about certain groups of people that individuals form outside their own conscious awareness. Everyone holds unconscious beliefs about various social and identity groups, and these biases stem from one’s tendency to organize social worlds by categorizing.” Unconscious biases include affinity bias, confirmation bias, conformity bias, and gender bias.

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Direct Sourcing Gains an Assist with Chatbots

Business Leadership Contingent Workforce Direct Sourcing General Insights HR Talent Acquisition Technology and Innovation by John Yuva on 10/24/2024

The dial on artificial intelligence (AI) has been turned up to such a degree that anyone can now experiment with the technology. AI tools from ChatGTP to Lensa are putting the power of AI into the hands of everyday folks — with stunning results. While the consumer side of AI continues to gain attention, it’s important not to overlook the applicability and possibility of the technology for direct sourcing and extended workforce needs.

Today, there are several providers of AI-based tools for optimizing the direct sourcing of extended workers. One of the most recognizable and popular tools is chatbots. This technology has evolved significantly over the years from a more scripted application to one of conversational AI realization. Through developments in natural language processing, users have a difficult time recognizing whether it’s a human or a bot they’re interacting with.

How are chatbots contributing to efficiencies in direct sourcing efforts? It’s occurring in several ways, allowing HR, business managers, and recruiters to focus on more strategic aspects of total talent management initiatives.

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Value of Artificial Intelligence Delivers for Human Resources

Contingent Workforce Direct Sourcing Diversity and Inclusion General Insights HR Talent Talent Acquisition Technology and Innovation Uncategorized by John Yuva on 10/17/2024

Artificial intelligence (AI) has fully broken through the parameter of the Future of Work — where HR can effectively engage with AI technologies to deliver automation and sustainable talent outcomes. The complex decision-making of today’s HR professionals makes AI a near necessity to achieve recruitment and total talent management objectives in the current enterprise. By leveraging AI, machine learning, and data analytics, HR professionals can automate many manual tasks while enhancing the employee lifecycle experience.

The embrace and utilization of AI technologies is proving transformational for HR professionals and their industry. According to Sameer Maskey, founder and CEO for Fusemachines, and adjunct associate professor at Columbia University, in a Forbes article, “Clearly, AI is primed to disrupt the HR industry as we know it. In fact, with AI, HR teams are poised to serve as a critical and strategic ‘talent insights engine’ of an organization,” he says.

“However, this advancement requires HR professionals to do more than just embrace the technology to unlock automation-powered efficiencies and data-driven decisions. It requires them to identify novel applications of AI, such as a virtual recruiter, or employ simulated AI-augmented work settings for recruitment that will increase the efficiency of the HR team even further. Doing this will take candidate and employee engagement to a whole new level,” Maskey adds.

While HR is reaping the benefits of AI for such automated tasks such as payroll and benefits administration — essential responsibilities of HR — there are even greater strategic opportunities to truly revolutionize core talent acquisition and talent management areas.

AI Elevates Direct Sourcing Strategies and Employee Retention Execution

AI tools and machine learning algorithms are aiding HR professionals in streamlining workforce processes across the enterprise. The following are several areas where AI can bring immediate value to human resources and provide valuable insights into workplace strategy and dynamics.

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The FOWX Fifteen: Beeline

Contingent Workforce Solution Providers Technology and Innovation by Christopher J. Dwyer on 10/02/2024

The Background

During The Great Recession of 2007-2008, an era that Ardent Partners and the Future of Work Exchange pegged as “The Perfect Storm” event which triggered the first big spike in utilization of contingent labor, businesses experienced first-hand the ultimate value and impact of non-employee talent. In the span of less than 18 months, the average contingent workforce penetration rate exploded from 10%-to-12% to upwards of 18%.

In the years since, what we now call “the extended workforce” represents not only the future of talent, but, truly, the Future of Work. With nearly half (49.8%) of the typical organization’s total talent comprised of contingent workers at this point in 2024, the very realm of contingent workforce management has traversed beyond a tactical, manual-laden series of tasks into a truly strategic force that sits in the center of a new world of work and talent.

From skills-based hiring and direct sourcing to diverse staffing and forward-thinking, Future of Work-oriented functionality, the contemporary extended workforce necessitates next-generation automation that can fuel total talent intelligence and help realize the definitive value of non-employee talent.

Enter Beeline.

Why They Were Selected

Beeline represents the veritable evolution of extended workforce solutions through its powerful array of artificial intelligence-led functionality, robust services procurement offerings, agile analytics and reporting, and longtime commitment to talent technology innovation.

Beeline has not just revolutionized the facets of contingent workforce technology, though. Beeline Acuity is one of the industry’s most groundbreaking talent intelligence tools: it is an innovative workforce analytics and compliance engine that integrates disparate data from multiple sources into a cohesive view to provide a complete picture of an organization’s workforce.

Acuity’s place alongside the solution’s extended workforce platform (itself a giant leap from traditional VMS automation), its Best-in-Class services procurement/SOW module, and other key offerings (such as the mid-market-focused Beeline Professional and its digital staffing powerhouse, JoinedUp), is a welcome addition to a Future of Work-era provider that continues to be talent-centric, humanity-led, and innovation-driven.

In Their Own Words

“At Beeline, we are honored to be recognized by Ardent Partners and the Future of Work Exchange as a leader in shaping the Future of Work. This accolade reflects our commitment to innovation and our dedication to driving meaningful transformation. As the workforce evolves, so must our approach—moving away from the traditional ‘command and control’ model toward one focused on enablement and oversight. AI plays a crucial role in this shift, empowering organizations to make smarter, faster decisions while amplifying the unique human qualities of judgment, creativity, and empathy. At Beeline, we see AI as the catalyst for unlocking the true potential of the external workforce.” – Colleen Tiner, Chief Product Officer at Beeline

The Outlook

True AI integrated into end-to-end automation? Check. Firm commitment to extended workforce innovation? Check. Candidate- and human-centric solution design that is aligned with the new, progressive era of work and talent? Check. Beeline’s VMS and extended workforce functionality is, and will continue to be, synonymous with the Future of Work movement.

Artificial Intelligence, Contingent Workforce Management, and the Future of Work (On-Demand Webinar)

Contingent Workforce Direct Sourcing Talent Acquisition Technology and Innovation Video by Christopher J. Dwyer on 08/30/2024

Earlier this week, Ardent Partners and the Future of Work Exchange hosted an exclusive webcast focused on AI-powered contingent workforce management and its impact within the Future of Work movement. I was joined by Opptly’s Lori Hock (CEO), Beeline’s Colleen Tiner (Chief Product Officer), and NLP Logix’s Matt Berseth (CIO, co-founder) to discuss a wide range of hot topics under the artificial intelligence umbrella, including:

The true adoption and utilization of artificial intelligence within today’s extended workforce programs, hiring strategies, and talent acquisition initiatives.
The link between AI and skills-based hiring.
How businesses can move from an “education phase” to “adoption phase” for their AI initiatives.
How AI can supercharge and optimize direct sourcing strategies.
Why AI-fueled skills taxonomies are the foundation of a skills-based hiring approach.

Check out an on-demand replay of the webinar below.

The Technology Revolution and its Impact on Talent Acquisition and Workforce Management

Contingent Workforce Direct Sourcing Solution Providers Talent Acquisition Technology and Innovation by Christopher J. Dwyer on 08/19/2024

It almost seems like we are floating in a constant vacuum of evolution. The economy continues to spin, technology progresses at an unprecedented clip, businesses continue to optimize their operations in such a way that they no longer resemble the past, and, most critically, the talent arena remains in a state of perpetual growth and revolution.

No other industry is as impacted by the developments in the technology space as much as talent acquisition and workforce management. The advent and rapid deployment of artificial intelligence has absolutely transformed so many facets of both ordinary life and the business spectrum, however, its impact is ever-present in a world in which its many automated arms have the ability to revolutionize so many organizational attributes.

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